by John Noble | Apr 9, 2022 | Groceries, What brands do
Kellogg’s Corn Flakes cereal packaging is going fully paper-based with the trial of a paper liner that can be widely recycled. The paper lining will be introduced as a replacement for the non-recyclable plastic bag that has been traditionally used in Kellogg’s Corn...
by John Noble | Apr 4, 2022 | Healthcare, What brands do
Oral care brand Ordo has recently transitioned from being focused on a direct-to-consumer (DTC) subscription model to securing retail supermarket listings, sitting shoulder-to-shoulder with oral care market leaders. All done in less than a year. Ordo was first...
by John Noble and Paul Adams | Apr 4, 2022 | The Brands Blog
Exploring what GSCOP means for Amazon Vendors Amazon’s designation to the Groceries Supply Code of Practice (GSCOP) is ‘probably the biggest news in years’, fundamentally affecting Vendors’ relationships with Amazon. The detail will emerge over time, though big...
by John Noble | Mar 21, 2022 | Groceries, What brands do
Ice cream sensation Little Moons has exponentially grown in the past year thanks to a viral TikTok video. The video in early 2021 of a Tesco customer buying Little Moons has generated more than 300 million views and inspired other users sharing similar videos using...
by John Noble | Mar 16, 2022 | Groceries, What brands do
Tilda has over 50 years of expertise in selling rice has launched a naturally sweet plant-based drink – Rice Mlk. The new product has blended natural and organic ingredients with a rice content of 16%, claiming this to be higher than any other leading brand, and...