by John Noble | May 16, 2025 | What brands do
Pladis is celebrating 100 years of McVitie’s Chocolate Digestives with a new campaign – 100 Years of the Nation’s Greatest Invention – humorously placing McVitie’s Chocolate Digestives alongside the world’s most groundbreaking innovations, such as the wheel,...
by John Noble | Sep 30, 2024 | How Brand Teams Win, What brands do
The reality is that the gloomy talk of the state of the UK economy is likely to undermine shopper confidence at a time when retailers and manufacturers need shopper confidence to drive sales during the Christmas season. NAMNEWS observed: “In the short term, there’s...
by John Noble | May 9, 2022 | Groceries, What brands do
Congratulations to Nairn’s, announced recently as a recipient of the Queen’s Award for Enterprise in International Trade in 2022. Renowned for being one of the highest official UK awards for British businesses, The Queen’s Awards for Enterprise recognise companies who...
by John Noble | Apr 9, 2022 | Groceries, What brands do
Kellogg’s Corn Flakes cereal packaging is going fully paper-based with the trial of a paper liner that can be widely recycled. The paper lining will be introduced as a replacement for the non-recyclable plastic bag that has been traditionally used in Kellogg’s Corn...
by John Noble | Mar 21, 2022 | Groceries, What brands do
Ice cream sensation Little Moons has exponentially grown in the past year thanks to a viral TikTok video. The video in early 2021 of a Tesco customer buying Little Moons has generated more than 300 million views and inspired other users sharing similar videos using...
