by John Noble | Apr 15, 2025 | What brands do
Innocent drinks has launched a new product in the healthier children’s beverage market with its new Innocent kids juicy water range. Created in partnership with Coca-Cola Europacific Partners (CCEP), this product line features two flavours – apples &...
by John Noble | Apr 4, 2025 | What brands do
Yeo Valley Organic has announced its launch into the meat category with new grass-fed organic beef burgers. This strategic side entry marks an evolution for the company, which has built its reputation over decades as a trusted producer of organic dairy products. The...
by John Noble | Mar 26, 2025 | What brands do
Haleon’s new Panadol capsules, a UK first-ever liquid capsule paracetamol, represents a true innovation in the category, designed specifically to address consumers’ primary concerns when managing pain: speed and efficacy of relief. This innovative format...
by John Noble | Mar 6, 2025 | What brands do
Cadbury has launched an innovative packaging campaign for its Dairy Milk that cleverly addresses the age-old question of how to fairly share a chocolate bar. The ‘Made to Share’ limited edition packaging campaign features 12 different limited-edition...
by John Noble | Feb 27, 2025 | What brands do
Bayer Consumer Health has launched into the menopause category with CanesMeno, a product range and service. Building on the trusted Canesten brand’s 40-year heritage in women’s health, this launch represents an expansion that combines digital innovation...