by John Noble | Jan 25, 2024 | What brands do
Commemorating its 200th year, Cadbury’s marketing campaign brilliantly intertwines nostalgia, shared memories, and a commitment to generosity. The heartwarming campaign, “Yours for 200 Years,” transports viewers through the ages, revisiting a classic...
by John Noble | Jan 16, 2024 | What brands do
Bacardi has achieved a groundbreaking milestone by completing the world’s first commercial production of a glass spirits bottle powered by hydrogen. Bacardi worked with glassmaker Hrastnik1860 to pioneer new technology that powered a glass furnace with hydrogen...
by John Noble | Dec 20, 2023 | Groceries
Nairn’s has joined forces with Marmite to launch a new Marmite & Cheese flavour oatcakes as a permanent addition to the Nairn’s range. The new flavour looks to build on the success of Nairn’s Cheese Oatcakes, the brand’s best-selling oatcake through this...
by John Noble | Dec 11, 2023 | Groceries
Nuud has emerged as challenger brand – a revolutionary eco-friendly, plant-based plastic-free alternative to chewing gum. It biodegrades like a banana skin and has an award winning fearless and fun brand design that has reshaped its identity. With 95% of UK...
by John Noble | Nov 24, 2023 | What brands do
The ground-breaking Guinness Nitrosurge, launched in 2021, is a dispense system, leveraging low-energy ultrasonic technology to replicate the iconic two-part pub pour – so more people can enjoy the unique Guinness stout at home. Guinness have married technology and...
by John Noble | Nov 20, 2023 | What brands do
After an early initiative driven by Haleon, PA Consulting and PulPac have formed the Blister Pack Collective – a new development program which is aimed at reducing plastic usage and driving circularity for tablet blister packaging, through the adoption of Dry...
