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“Innovative ideas and creative solutions are fleeting, haphazard, unexpected moments … those ‘moments of genius’ can be turned into the defining brands of the future.”
Amanda Connoly, Coley Porter Bell
Welcome to the website for The British Brands Group.

We are a membership organisation dedicated to championing brands in the UK. Our objective is to ensure that their positive contribution to consumers, the economy and society is better understood by policy makers and others. Our members include leading brand manufacturers of all sizes and we provide a forum for them to discuss issues affecting brands in the UK. We are the UK arm of AIM ( the European Brands Association ) and part of an integral network of similar national organisations around the world.

> Study into similar packaging
... consumer research looks into how similar packaging deceives shoppers (2009).

> "Branding in a modern economy" 
A 2010 report on how the UK may become a more successful, world class market in which to create and build brands.


 

> Manifesto for brands  

How brands create wealth and jobs for the economy and a six-point plan on how they can contribute more.

> New study into brands and responsible business
A study into investment in responsible activities, their measurement and partnerships with Government.
 
 
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