{"id":54,"count":16,"description":"","link":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/","name":"How brands work","slug":"how-brands-work","taxonomy":"post_tag","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How brands work Archives - British Brands Group<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How brands work Archives - British Brands Group\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/\" \/>\n<meta property=\"og:site_name\" content=\"British Brands Group\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@JN_BrandsGroup\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"CollectionPage\",\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/\",\"url\":\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/\",\"name\":\"How brands work Archives - British Brands Group\",\"isPartOf\":{\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#website\"},\"breadcrumb\":{\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/#breadcrumb\"},\"inLanguage\":\"en-US\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.britishbrandsgroup.org.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How brands work\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#website\",\"url\":\"https:\/\/www.britishbrandsgroup.org.uk\/\",\"name\":\"British Brands Group\",\"description\":\"Speaking out for brands\",\"publisher\":{\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.britishbrandsgroup.org.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#organization\",\"name\":\"British Brands Group\",\"url\":\"https:\/\/www.britishbrandsgroup.org.uk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.britishbrandsgroup.org.uk\/wp-content\/uploads\/2015\/10\/British_Brands_Group_logo_CMYK_Print__60x70mm.jpg\",\"contentUrl\":\"https:\/\/www.britishbrandsgroup.org.uk\/wp-content\/uploads\/2015\/10\/British_Brands_Group_logo_CMYK_Print__60x70mm.jpg\",\"width\":709,\"height\":827,\"caption\":\"British Brands Group\"},\"image\":{\"@id\":\"https:\/\/www.britishbrandsgroup.org.uk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/BritishBrandsGroup\",\"https:\/\/x.com\/JN_BrandsGroup\",\"https:\/\/www.linkedin.com\/company\/british-brands-group\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How brands work Archives - British Brands Group","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/","og_locale":"en_US","og_type":"article","og_title":"How brands work Archives - British Brands Group","og_url":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/","og_site_name":"British Brands Group","twitter_card":"summary_large_image","twitter_site":"@JN_BrandsGroup","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"CollectionPage","@id":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/","url":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/","name":"How brands work Archives - British Brands Group","isPartOf":{"@id":"https:\/\/www.britishbrandsgroup.org.uk\/#website"},"breadcrumb":{"@id":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/#breadcrumb"},"inLanguage":"en-US"},{"@type":"BreadcrumbList","@id":"https:\/\/www.britishbrandsgroup.org.uk\/tag\/how-brands-work\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.britishbrandsgroup.org.uk\/"},{"@type":"ListItem","position":2,"name":"How brands work"}]},{"@type":"WebSite","@id":"https:\/\/www.britishbrandsgroup.org.uk\/#website","url":"https:\/\/www.britishbrandsgroup.org.uk\/","name":"British Brands Group","description":"Speaking out for brands","publisher":{"@id":"https:\/\/www.britishbrandsgroup.org.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.britishbrandsgroup.org.uk\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.britishbrandsgroup.org.uk\/#organization","name":"British Brands Group","url":"https:\/\/www.britishbrandsgroup.org.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.britishbrandsgroup.org.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.britishbrandsgroup.org.uk\/wp-content\/uploads\/2015\/10\/British_Brands_Group_logo_CMYK_Print__60x70mm.jpg","contentUrl":"https:\/\/www.britishbrandsgroup.org.uk\/wp-content\/uploads\/2015\/10\/British_Brands_Group_logo_CMYK_Print__60x70mm.jpg","width":709,"height":827,"caption":"British Brands Group"},"image":{"@id":"https:\/\/www.britishbrandsgroup.org.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/BritishBrandsGroup","https:\/\/x.com\/JN_BrandsGroup","https:\/\/www.linkedin.com\/company\/british-brands-group\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.britishbrandsgroup.org.uk\/wp-json\/wp\/v2\/tags\/54"}],"collection":[{"href":"https:\/\/www.britishbrandsgroup.org.uk\/wp-json\/wp\/v2\/tags"}],"about":[{"href":"https:\/\/www.britishbrandsgroup.org.uk\/wp-json\/wp\/v2\/taxonomies\/post_tag"}],"wp:post_type":[{"href":"https:\/\/www.britishbrandsgroup.org.uk\/wp-json\/wp\/v2\/posts?tags=54"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}