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Five key factors impacting retailers in 2025

Five key factors impacting retailers in 2025

by John Noble | May 30, 2025 | General, The Brands Blog

2025 is seeing unprecedented pressures on retailers. There  5 key factors include: Rising Food Inflation: Food inflation is projected to reach 5% by the end of 2025, largely driven by the cost of goods and services. Retailers are also facing challenges, including an...
Getting customer agreement to drive mutual benefit

Getting customer agreement to drive mutual benefit

by John Noble | Mar 12, 2025 | How Brand Teams Win

In his book, ‘Never split the difference’, Chris Voss, ex FBI negotiator turned negotiation guru, identifies the need to reach common ground with the people we deal with, in his case hoodlums and terrorists. Fortunately for us, we do not need to deal with such extreme...

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