by John Noble | Feb 9, 2024 | Groceries, Uncategorized
In a short UK trial, Coca-cola are removing the labels from Sprite bottles to help simplify the recycling process. These new trial bottles will feature an embossed logo on the front of the pack and laser-engraved product information on the back. Coca-Cola’s European...
by John Noble | Feb 7, 2024 | Groceries, What brands do
Upfield, a global brand leader in plant-based foods, has launched the world’s first plastic-free, recyclable tubs for its plant butters and spreads. This packaging innovation is a result of four years of collaboration with Footprint and is a crucial step in...
by John Noble | Jan 25, 2024 | What brands do
Commemorating its 200th year, Cadbury’s marketing campaign brilliantly intertwines nostalgia, shared memories, and a commitment to generosity. The heartwarming campaign, “Yours for 200 Years,” transports viewers through the ages, revisiting a classic...
by John Noble | Jan 16, 2024 | What brands do
Bacardi has achieved a groundbreaking milestone by completing the world’s first commercial production of a glass spirits bottle powered by hydrogen. Bacardi worked with glassmaker Hrastnik1860 to pioneer new technology that powered a glass furnace with hydrogen...
by John Noble | Jan 8, 2024 | Uncategorized
In March 2023, Heinz wanted to remind people that there’s only one true Heinz Tomato Ketchup. Realising that many restaurants dupe customers with cheaper sauces, in an iconic Heinz bottle, Heinz created an innovative solution and marketing campaign. By...
